{"id":11267,"date":"2020-05-07T00:00:00","date_gmt":"2020-05-06T23:00:00","guid":{"rendered":"https:\/\/viniportugal.leadershipbt.com\/latest-market-information-from-denmark-and-sweden\/"},"modified":"2020-05-07T00:00:00","modified_gmt":"2020-05-06T23:00:00","slug":"latest-market-information-from-denmark-and-sweden","status":"publish","type":"post","link":"https:\/\/viniportugal.leadershipbt.com\/en\/latest-market-information-from-denmark-and-sweden\/","title":{"rendered":"Latest market information from Denmark and Sweden"},"content":{"rendered":"

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Ehrenberg S\u00f8rensen Kommunikation did a survey, in Denmark and Sweden with several wine importers and distributor to get the latest market information.<\/div>\n<\/p><\/div>\n
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The summary of these interviews are as follows: Denmark: > What impact has the crisis had on sales? – All sales to the restaurant are stopped. But instead, they are very successful in selling to individuals – and in particular on digital platforms. – Supermarket & wine shops: stagnating or even increasing in some outlets. – Online sales: Strong growth (+200 to 250%) – Only the Horeca sector is a problem, which should be resolved as soon as restaurants and bars open. > Has the pattern of consumer spending changed? – We have clearly seen an increase in sales to individuals. The feeling is that many people sit at home and enjoy wine more often these days. – We also have info of what they consume more quality wines than before (the consumer is delivering at home now that they can not go out). > Did you develop new initiatives during these periods? – Additional discounts – Tasting box sale. The wines are then commented directly online by the producers on a closed forum in which you can participate if you have purchased this tasting box. Sweden: > All shops and restaurants are open – Shops and restaurants must respect precautionary measures -> Distance of customers to be respected at the cash desks of the stores -> Ban on crowding customers in a restaurant (every second table must be empty) > The Swedish monopoly stores are currently selling even more wine than usual because people are going out less > But hotel & restaurant crisis, since people go out much less to eat and drink – A little less true now with the arrival of spring and the restaurant \/ cafe terraces which opened last weekend where people are crowded together as if nothing had happened. – Take away food delivery and home delivery have exploded Cultural and professional activities involving more than 50 people are prohibited > Wine consumption level – Home consumption, including for wine, is increasing sharply – Out-of-home consumption decreasing in March and early April; however, people seem to have stopped following the recommendations since the dawn of the summer; the terraces are filled with people Besides this, attached you will also find a general Corona virus situation report for Denmark, Sweden and Germany that Ehrenberg S\u00f8rensen Kommunikation also cover. More information here.<\/div>\n<\/p><\/div>\n
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Ehrenberg S\u00f8rensen Kommunikation did a survey, in Denmark and Sweden with several wine importers and distributor to get the latest market information.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[76,1],"tags":[],"class_list":["post-11267","post","type-post","status-publish","format-standard","hentry","category-economy","category-sem-categoria"],"acf":[],"_links":{"self":[{"href":"https:\/\/viniportugal.leadershipbt.com\/en\/wp-json\/wp\/v2\/posts\/11267","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/viniportugal.leadershipbt.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/viniportugal.leadershipbt.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/viniportugal.leadershipbt.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/viniportugal.leadershipbt.com\/en\/wp-json\/wp\/v2\/comments?post=11267"}],"version-history":[{"count":0,"href":"https:\/\/viniportugal.leadershipbt.com\/en\/wp-json\/wp\/v2\/posts\/11267\/revisions"}],"wp:attachment":[{"href":"https:\/\/viniportugal.leadershipbt.com\/en\/wp-json\/wp\/v2\/media?parent=11267"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/viniportugal.leadershipbt.com\/en\/wp-json\/wp\/v2\/categories?post=11267"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/viniportugal.leadershipbt.com\/en\/wp-json\/wp\/v2\/tags?post=11267"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}